1. Tag Archives: Silicon Valley

  2. Interview with Allen Wilson, Lead Product Designer @ StudioRed

    Allen Wilson has more than a decade’s experience working as an industrial designer/inventor and holds nearly a dozen co-inventor patents.  We sat down with him to talk about where he got his start, where he gets his inspiration, and how he has addressed some of the top product design issues and cost challenges companies face…

  3. GE CARESCAPE Case Study

    Read through this blog post to discover a few of the interesting steps taken to create this great product.  You’ll even get a peek into the down and dirty mock-ups and see how we poured water over our prototypes to test for water ingress all while allowing heat to flow through and escape the product using…

  4. Clothing Design May Be a Life Changing Opportunity

    Clothing design may be viewed by many people as a frivolous pursuit, affecting only the way people look.  However, sometimes clothing designs are more than aesthetic in nature.  One designer’s new clothing line has made waves on social media with an innovative idea to make clothing that has been specially designed to meet the needs…

  5. A New Startup Makes Complex Design More Efficient

    Some new complex designs are visual.  When the new camera comes off the assembly line, it looks visually different from its predecessor.  However, with so much industry involving technology and online development, some new design changes can feel almost ephemeral.  Even though these new designs can be hard to visualize, their effect on a company’s…

  6. The Sync Project Bridges Science, Design, and Art

    They say that music can soothe the savage beast, but perhaps it can do even more than that.  While many people think of music as something to be enjoyed, the design team at The Sync Project are taking music in a different direction.  The field of music therapy, which studies the health benefits of music…

  7. Deprivation Testing Aids in Product Design

    When most companies create a new design, they test it with sample users before its released to the public.  Generally, the new product design with its added features are given to a person, and they are asked how they like it.  GitHub, a software development company, recently started implementing a unique approach to its design…

  8. What Your Product Design Says About You

    What kind of company do you have?  Not in terms of product but in terms of the statement that your company makes.  What message is being sent by the products that you sell?  Perhaps your product design say that you care about the environment.  Maybe they say that you have a strong sense of tradition…

  9. Product Design Fails

    We learn from our mistakes.  Everyone from your parents to your teachers has tried to tell you that, but we don’t always listen.  Even in the design world, manufacturers sometimes ignore the lessons of history and create a product that seems so mind-bogglingly stupid that one can’t help but wonder what these designers were thinking…

  10. Product Design: Classic Retro or Sleek Modern?

    You’ve seen the commercials for products that purport to be a throwback to a simpler, more elegant time.  Pepsi will release a soda can that hearkens back to its original product design, or a company will advertise that it hasn’t changed its classic design in 100 years.  Concurrently, other products will show off their designs…

  11. How Automated Design and Manufacturing Affect Your Products

    The manufacturing process is evolving and improving every day.  Innovations such as composite materials and 3D Printing are changing the shape of the manufacturing industry.  In many ways, these changes bring both incredible improvements but also some challenges that must be considered.

  12. Four Myths About Product Design

    Coming up with a product design?  How hard could that be?  Some people really believe that, and that kind of shortsighted thinking can lead to huge mistakes and missteps throughout the production process.  There are several myths about product design that should be debunked before you proceed with the creation of your product.

  13. Consumer Designs from StudioRed

    StudioRed has created consumer products that are in use in millions of homes around the county and around the world.  These are just a few examples of our work in this field that demonstrate both the high standards of the company and the broad scope of our design work.  Images of each one can be…

  14. New Product Design? Questions to ask yourself

    Not only have you got a killer product, you’ve got a great design idea, too.  It’s sleek, modern, and creative while still adhering to industry expectations.  Industrial design, however, is more than just coming up with a cool appearance for a product.  There are many factors that have to be considered when coming up with…

  15. Advantages of User-Interface Testing

    Does this sound familiar?  You go to your development team to say that the company needs to test the usability of the product, and one of the developers says, “But we don’t need to do that.  It’s so easy to use!”  This would be a flawless argument if the developers were the only customers you…

  16. Beauty in the Design of the Consumer Products

    From an early age, your parents taught you that it’s what’s inside that counts and that beauty is in the eye of the beholder. That may hold true for human beings, but major marketing disasters have come from applying that lesson to the business world. In reality, consumers care almost as much about the design of…

  17. The Emotional Design of Computers

    How does your computer make you feel? It might sound like a silly question, but really think about it. It’s not just about how the machine functions. When you bought your computer, you didn’t just look at the processing speed and storage capacity. You wanted to use it; you wanted to see how it felt….