Research / Brand Strategy

Defining product needs and core values for brands.


Brand Experiences

As a brand strategy consulting firm, StudioRed’s research and innovation process is structured to uncover unmet business opportunities and niches within the market. Our brand strategy services utilize product research of past, current, and future consumers to reveal important characteristics of their experiences and pain points suffered. We find insights into unmet business opportunities by analyzing the intersection of branding, user experience, and technology.

 

We help our clients capture their brand identity while authentically representing their core values to the market. Our brand strategy consulting firm understands the important steps to take when launching a product to the market, which can be a valuable resource in identifying unfilled niches within the market itself. Located in the Silicon Valley, StudioRed’s brand strategy services have created a process to turn new technologies into meaningful, impactful products and experiences for both consumers and enterprise businesses.

Capabilities


  • Product strategy
  • Brand strategy & positioning
  • Market research
  • User behavior research
  • Insight finding
  • Trend mapping
  • Competitive landscape
  • Product road mapping