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| The IP router segment is a crowded market, with many seemingly similar product offerings. By providing top quality Industrial Design as a visual brand and product differentiator, Studio RED can set a product apart from the pack. More than simple styling, the look and feel of a product grows from its funtional requirements and builds into a truly integrated aesthetic. For Maple Optical Systems, we crafted a clean, elegant form that incorporated the large venting area and robust ejectors required by the architecture. To complete the design program and provide a foundation for the marketing and engineering, Studio RED's Prototyping Shop worked with Design to create a realistic, full size model of the completed concept. |
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